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UK internet radio stations are subject to licensing for performance and publishing royalties in much the same way as terrestrial (FM) radio.
The costs for these licenses are based on the number of listeners and podcast downloads, and as such have increased as the station has grown. This is coupled with the increasing bandwidth costs from the additional podcast and website traffic. However, the amount of income that the station generates does not increase proportionally with this, as this is mainly from DJ subscriptions, and the number of DJs we can schedule is finite.
Unfortunately this has now reached a point where it’s unsustainable with the current revenue model, and we have had to make some urgent changes in order to avoid having to close the station down completely.
After much discussion, we have made the difficult decision to take this channel off air. We are required to have a separate license for each channel, therefore each individual channel needs to be able to stand on it’s own merit and generate enough income to cover it’s licensing costs, without relying on the other channels. This is simply no longer the case for any of the channels other than Deep & Soulful, which is still the heart of SSRadio. We appreciate that this is short notice, but our license renewals were due imminently and the station simply could not afford to renew them at the current rate.
If you’ve been enjoying SSRadio for many years and would like to help ensure we’re here for many more, why not consider signing up for a donation subscription? Just €5/month (approx. $6.60/£4.40) goes a long way to helping us cover our ever-increasing bandwidth and running costs.
We hope, like us, you can all look at this as just a temporary glitch on the journey towards greatness, and we are, as always, humbled by your continued support.